Troubadour Title
Subtitle Michigan Ontario Barbershop News Pioneer District Barbershop Harmony Society
February 2008                ArchiveAdsSubmissions Links          Online Edition #2



Singing Valentines


Valentine, and how to contact the chapter.  The banner ads are available for download at the Barbershop Harmony Society's Barbershop.org site.  I saw some good examples of these at Hillsdale Chapter's website http://www.geocities.com/
nvance97/Barbershop.html
for the SV.com main page and Huron Valley Chapter's hvharmonizers.org for their specific SV.com contact page. 


A convenient online option is just a short announcement and contact information on the chapter's Home page.  Or go a little fancier with a separate page set aside with this information.  A nice example is at Wayne Chapter WeSingBarbershop.com website's Singing Valentine page, http://www.wesingbarbershop.com/
page5.html  and on Lansing Chapter's CapitolCityChordsmen.org


One combination is to order over phone or email while paying online.  The e-pay method PayPal is easy to establish and a popular online payment method but another one is google.com like being used by Macomb Chapter's GuardiansOfHarmony.org website.  They've even made their own version of the Singing Valentine banner ad and linked it to a nice photo and flyer contact page. 

A reversal of this approach is to order online and to make payment arrangements via phone or email like my Grand Rapids Chapter GreatLakesChorus.org website.  Our form includes photos, has several days to choose from, three prices, and variable time slots.  It has been tailored so when received via the email like form mail by our order guy Derek Hatley it's easy to cut and past into an Excel type program. We have a photo linked on our home page as well as set the SV.com banner ad to redirect visitors to our form.  

Then there's offering the whole thing online like Kalamazoo Chapter's BarbershopHarmony.org website.  Their home page has a link to a form with a neat graphic and photo and allows four time blocks for Valentine's Day and two packages to choose from.  There's the online option to use the e-pay system PayPal or to postal mail check or money order.

DIGITAL PHOTOS
 

Frequently the person purchasing the Singing Valentine can't be there to see their sweety's expression. 
So both sweethearts are usually pretty

Singing Valentine Ad

Going Digital
(click image for website)

by Michael Baribeau,
Troubadour Editor
Great Lakes Chorus Webmaster

DIGITAL FORMS

There's an interesting variety of approaches of how chapters are doing Singing Valentine orders online.  The three main tactics are offering contact phone numbers and/or email addresses, a combination online form and payment via phone or email, or both order and payment done online. 

For the contact information a slick and easy idea is having the www.SingingValentines.com banner ad (not the one pictured here) on your home page with the default link taking you to their main information page which a visitor can then use to look up the chapter in their area.  Or it's a simple matter for a webmaster to change the link to go directly to your chapter's contact page at the SV.com site. 

Their pages look good done up in pink and white, hearts, information about the Singing

excited about getting a photo of the Valentine with the quartet.  In the past we've been using Polaroid cameras both because you know quickly if the shot is good and because you can just hand it to them and not try to sort and postal mail them all after the fact.  But there has been difficulty in keeping track of the chorus Polaroid cameras afterwards as well as film issues. 
 
This year the GLC is going digital with each quartet bringing it's own digital camera instead (no cell phone cameras).  The photos are to be burned to CD (preferred) or emailed to the webmaster to be loaded on the chorus website's photo album.  Customers can then find their photos in the album, download, and print or email to share their fun.  No having to print, sort, or snail mail photos.  Last year I 
was taking backup photos with my digital camera and had one customer ask for the digital copy, she said she was the one wearing red.  You can see what a nightmare that could quickly turn into.
 
If emailing, due to some email client/server limitations total email file size maximum is limited to 10M (Meg, MbPS, or megabits per second).  It might be necessary to email the photos in batches.  A quartet name and total photo count should be included in an email so webmaster can confirm all photos received. 
 
A name should be assigned the quartet and told to the customer so that they may more easily find their photos in the online album.  If the quartet doesn't give me a name I'll name them after their lead like The Baribeau Quartet (Oh, I like that!) 
 
If unable to burn or email then the webmaster will try to download at rehearsal to a laptop directly from the camera. 
 
In my case as webmaster I'll probably have to reduce most of the photo files to be able to upload them all.  I got a nice free program that does it quickly called Easy Thumbnails but have also heard recommended FastStone Image Viewer. 
 
This means more work for the webmaster (or whoever you use to upload photos) but it's great for providing traffic to the website and gives a little more value to the customer by providing the versatility of digital copies. 
 
Should be interesting, we'll let you know next issue how it turned out. 
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